COLOUR & CHOICE

Jill Yates
Mar 1, 2022
1 min read

Colour is a magical thing. It activates personal taste - as in making a preference. Everyone has a favourite colour and people tend to gravitate to their fave. In this sense it gives power and satisfaction!

Following this is the collect-all-in-the-set mindgame. This desire for all the colour choices may fuel consumption, but it also tickles a fascination!

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Jill Yates

designer & aAPPLIED Artist

A U S T R A L I A

COLOUR & CHOICE

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